Thu - May 1, 2008

Microstock Photography Earnings Report for April 2008



5 months of data from my microstock photography and I see the first drop in my earnings despite of the portfolio growth. I didn't get any extended licenses in April while in March I got 3 (~30% of my earnings that month).

iStock remains my strongest performer - 38%. Ignoring the extended license last month, iStock earnings show a linear growth with the size of the portfolio. What concerns me is that the "sell-through-rate" remains pretty low - 28%. It is even worse. I didn't sell a single picture downloaded in April. I am selling the same old pictures over and over again. Perhaps, it is time to improve quality of my photography.

ShutterStock is my second earner with 33%. In three weeks of March and April I grew my portfolio to 164 files, the same size as one I have in iStock. So far, I don't see any relation between the number of downloads and the portfolio size. The April performance was definitely worse than in March. The "return-per-image" dropped from 0.58 (or 0.37 without EL) in March to 0.28 in April.

Fotolia moved to the third place with 13.9% share of earnings despite of a poor portfolio growth. I do not submit all my new pictures to FT. Nevertheless, my acceptance rate is pretty low there due to "type of photograph" reason. They have the most inconsistent review process in microstock industry.

Dreamstime earnings went down while Big Stock Photo earnings were up a little bit. 123RF stays at the same low level. No earnings from FeaturePics and LuckyOliver.

A few days ago I got accepted by StockXpert after 4 failed applications "At the moment we are not looking for pictures as the ones you uploaded". I got tired with typing my bio and info over and over again. So, I just wrote "please visit my website to see my photography and microstock earnings." Maybe, that worked, because I didn't really change my pictures.

agency portfolio size downloads (EL) earnings return per image sell-through rate

iStock

162 60 $53.80 0.33 28.4%

Shutterstock

164 183 $46.15 0.28 69.5%

Fotolia

158 20 $19.47 0.12 13.3%

DreamsTime

151 15 $10.60 0.07 19.0%

Big Stock Photo

181 5 $7.00 0.04 6.6%

123rf

199 7 $2.80 0.01 4.0%

FeaturePics

140 0 0 0

total

$139.82

Some other bloggers reporting monthly earnings from microstock:
Microstock Diaries, Microstock Experiment, NiltoMil, jrtb, Driftless Ramblings, bankizdjec.pl, Photographing the Earth, one millimeter at a time ...
Anybody else?

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